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Thursday, October 7 • 2:30pm - 3:30pm
Mini-Symposium: Triaging the Streaming Wars Panel: The Streamable Text: Viewer Engagement + Social Significance

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This text-based panel examines streaming media from the vantage point of producers, directors, writers, and audience members. Examining a range of programming choices distributed by such streaming services as Prime, Netflex, Hulu, Acorn, ESPN, and Britbox, the panelists employ rhetorical, historical, cultural, visual, and critical methods to analyze the series’ production strategies, viewer reception, and social significance. Following formal presentations, the panelists will also engage with such questions as the following: How is streaming similar to and different from television broadcasting? What audiences are excluded from the streaming experience, and why? How can independent producers and media entrepreneurs participate in production and distribution of streaming content? Does streaming accelerate or contain the creative process? What is the “formula” for success in the streaming environment?

Glenda Balas, University of North Texas at Dallas, Moderator
Greg Luft, Colorado State University—"Detectives Streaming on the World Stage: How International Crime Fiction Can Unintentionally Improve Our Grasp of Character Development, Production Techniques, Culture, and Geography.” This presentation examines a broad range of international detective series streaming on such services as Netflix, Prime, Hulu, Acorn, and Britbox. Originating in Europe, Australia, and New Zealand, and featuring such diverse languages as Finnish, Polish, French, and Spanish, these programs demonstrate both differences and similarities with U.S. crime drama and offer a bird’s eye view of geography through new technologies.
Sue Balter-Reitz, Montana State University Billings—"Psychedelia in The Queen’s Gambit.” Set in the late 1950s and early 1960s, The Queen’s Gambit provides viewers with a visual argument about life in mid-century America. This paper uses visual rhetorical analysis to analyze psychedelic imagery as a driver of the narrative of the Netflix series.
John McGuire, Oklahoma State University--“ ‘Where's My Game?’ The Migration of Sports to Streaming Services.” This paper discusses the transition of popular sports content to streaming services. The presentation highlights ESPN+ and its Big 12 Now service, as well as other major sports properties such as NFL Sunday Ticket, as they move online.
Glenda Balas, University of North Texas at Dallas—“From Nordic Noir to Cultural Identity: Baltasar Kormákur’s Vision of Icelandic Storytelling.” Kormákur’s Icelandic portfolio includes crime fiction (Trapped), supernatural and science fiction (Katla), and noir-inspired thrillers (A Little Trip to Heaven). This auteur study examines how the director combines popular culture and grisly mystery with values of cultural identity, opposition to global capitalism, and preservation of the Icelandic language—all goals consistent with Icelandic public broadcasting and indigenous media production. 
Jared Bahir Browsh, University of Colorado—"A Spectrum of Possibilities: Representations of Neurodivergence on Hulu and Netflix.” Popular culture is one of the few areas where people who might not otherwise interact with those who have been diagnosed or identify as neurodivergent see it recognized and addressed. This presentation examines the evolution of neurodivergent portrayals and investigates what can be done to better represent conditions such as Autism Spectrum Disorder.

avatar for Glenda Balas

Glenda Balas

Professor, University of North Texas - Dallas
Dr. Glenda Balas is a Professor in Communication and Technology at the University of North Texas at Dallas. She was formerly Dean of Liberal Arts and Sciences at UNT Dallas; Professor and Chair of the Communication and Journalism Department at the University of New Mexico; and Chair... Read More →


John McGuire

Professor, Oklahoma State University
Dr. McGuire (Missouri, 2004) is a Professor of Sports Media and Multimedia Journalism at Oklahoma State University in Stillwater. Dr. McGuire's published works include serving as a co-editor on two academic books about ESPN: The ESPN Effect (2015) and ESPN and the Changing Media Landscape... Read More →
avatar for Jared Bahir Browsh

Jared Bahir Browsh

Director of Student Media, University of Colorado Boulder

Sue Balter-Reitz

Montana State University - Billings

Jesse Grace

Colorado State University

Thursday October 7, 2021 2:30pm - 3:30pm EDT
Channel C